Disney has announced that it has flopped the release dates for Pixar sequels The Incredibles 2 and Toy Story 4. The release date for the Incredibles sequel will be moving up to June 15, 2018, with the Toy Story sequel being pushed back a year to June 21, 2019.
Brad Bird won his first Oscar for directing The Incredibles and is returning to the chair for its sequel. The original bowed in 2005 and scooped up more than $633M worldwide. The Toy Story franchise launched as Pixar’s inaugural feature in 1995, and Toy Story 2 was the toon studio’s first sequel, bowing in 1999. Toy Story 3 came along in 2010, winning an Oscar for Best Animated Feature and another for Randy Newman’s song “We Belong Together.” John Lasseter, Chief Creative Officer for Pixar, Walt Disney Animation Studios and DisneyToon Studios, is directing TS4, having co-helmed the first two pictures.
From Forbes.com –
The power of positive thinking could not save Brad Bird’s Tomorrowland. $190 million sci-fi adventure earned $32.159 million on its opening Fri-Sun weekend and an estimated $41m over the long holiday. Long-story short, that’s not a great number, just a bit above the $25m-$30m debuts of mega-budget whiffs like John Carter, Prince of Persia, Jack the Giant Slayer, and Battleship. The film stars Britt Robertson, George Clooney, Raffey Cassidy, and Hugh Laurie in a story about a young girl who stumbles upon a secret alternate world which resembles the would-be futuristic utopias dreamed about back in the 1950′s and 1960′s. The film is the biggest wholly original live-action entry in the summer season.
The somewhat cryptic marketing campaign has struggled to sell the film to kids and parents based mostly on George Clooney’s star power and the promise of unrevealed treasures to be revealed. More importantly, the film was hit by surprisingly negative reviews, with few raves and even the mixed-positive reviews (like mine) bending over backwards to praise the intent if not the execution, while all-but-admitting that the so-called mystery box wasn’t hiding anything beyond merely unspoiled story beats.
The Mouse House did something interesting a couple weeks ago, whereby they invited a select group of “Mommy Bloggers” to the world premiere in Anaheim’s Disneyland park and had them participate in the junket interview process. I don’t pretend to be an expert in said blogging sub-genre, but the end result is that the film got some comparatively in-depth coverage in outlets that reach audiences beyond the film nerds and general talk show/magazine crowd. I will be curious to what extent that affects the demographics this weekend. I am pointing this out because it is an interesting new gimmick and I like to point out when studios try something a little different.
Reviews, and the cryptic marketing campaign that basically amounted to “ Trust us, what we aren’t showing you will totally be worth it,” were the primary culprit. The reviews revealed that what was behind the curtain wasn’t as wonderful as promised. The one bit of good news is that the film’s 4.26x four-day weekend multiplier was among the higher such multipliers for a Memorial Day weekend blockbuster, in line with Bruce Almighty but behind the 4.5x multiplier for Night at the Museum: Battle of the Smithsonian ($15.6m/$70m) in 2009. The film also opened with $26.1m overseas giving it a $58.859m worldwide total as of today.
The weekend-to-domestic final multipliers for recent Fri-Mon Memorial Day weekend openers is grim. We’re talking around 2.0x for the frontloaded films (Fast & Furious 6, X-Men: Days of Future Past) and over/under 2.5x for the leggier ones (Bruce Almighty, Men in Black 3, Night at the Museum 2). So if Tomorrowland ends up with $41 million by Monday, we’re looking at a final domestic gross of between $82m and $105m. Barring some strong legs and/or overseas might, neither of which I am ruling out, this isn’t promising for the ambitious original in a sea of sequels and reboots.
From Disney comes two-time Oscar® winner Brad Bird’s riveting, mystery adventure “Tomorrowland,” starring Academy Award® winner George Clooney. Bound by a shared destiny, former boy-genius Frank (Clooney), jaded by disillusionment, and Casey (Britt Robertson), a bright, optimistic teen bursting with scientific curiosity, embark on a danger-filled mission to unearth the secrets of an enigmatic place somewhere in time and space known only as “Tomorrowland.” What they must do there changes the world—and them—forever.
Featuring a screenplay by “Lost” writer & co-creator Damon Lindelof and Brad Bird, from a story by Damon Lindelof & Brad Bird & Jeff Jensen, “Tomorrowland” promises to take audiences on a thrill ride of nonstop adventures through new dimensions that have only been dreamed of.
Disney’s Tomorrowland Teaser Trailer