Tag: Disney Store

Disney Announces Limited Time Merchandise for D23 Expo

Yesterday D23 announced the limited time merchandise that will be available at D23 Expo 2019 at the Anaheim Convention Center August 23-25, 2019.

ShopDisney.com | Disney store
Home to the widest assortment of Disney merchandise for everyone in the family, D23 Expo 2019 merchandise will give fans a wide variety of specially curated collections and limited-edition (LE) series with a behind-the-scenes twist. Honoring some of Disney’s biggest legacies, here is a snapshot of what fans will see:

  • Disney Designer Collection: Midnight Masquerade Series – The fan-favorite series returns with a new twist and features doll sets of Tiana and Naveen, Giselle and Edward, and Aurora and Phillip. Rapunzel, Belle, Meg, Cinderella, and Esmeralda will also be included. In addition to dolls, fans can pick up pin sets, stationery, mug and plate sets, and more
  • Legacy Collection – This LE collection will celebrate anniversaries and milestones for some of the most beloved Disney characters and films including:
    • Donald Duck 85th – Plush, collectible pins, a retro T-shirt, varsity jacket, hat, and more
    • Silly Symphony 90th – Spirit Jersey shirt, retro T-shirt, pins, and more
    • The Lion King 25th – Celebrate the wonder that is The Lion King with LE collectibles, plush, litho set, and more
  • The Little Mermaid 30th – Celebrate 30 years of The Little Mermaid with journals, ornament sets, pins, apparel, dolls, and more
  • Disney•Pixar
    • Take home a LE “Talking Woody,” “Talking Jessie,” and “Talking Bullseye,” along with a LE plush set of Ellie and Carl in their “Adventure Book” and much more
  • Backstage Collection – Go “Backstage” for a behind-the-scenes look into DisneyPixar, Marvel, Lucasfilm, and Walt Disney Animation Studios to celebrate the artistry, legends, and rich heritage of The Walt Disney Company.
    • Disney Backstage Collection Subscription Box – D23 Expo guests will be among the first to see and order the new Disney Backstage Collection subscription box, which celebrates the artistry of Disney through limited-release T-shirts, pins, and more, delivered to your doorstep—all in a custom-designed package.
    • Walt Disney Animation Studios “Under the Hat” – LE Wreck-It Ralph Shadow Box, mug, and sketchbook
    • Disney•Pixar “Under the Lamp” – Pixar campus hat, fleece, tiki crew mug, and more
    • Lucasfilm “Behind the Force” – All-new crew jacket and hat along with a LE “Java the Hutt” T-shirt, mug, and more
    • Marvel “Behind the Hero” – A LE Black Panther Shadow Box, hat, and more
  • Mickey Mouse Shufflerz – Fans can extend their “Mickey Mouse Memories” collections with the new Mickey Mouse Shufflerz that highlight Mickey through the years—pressing the top of the figures 10 times causes them to “shuffle” along their way! Pick up the LE 13-pack or single figures.

The Dream Store
Jam-packed with D23 Expo 2019-themed official merchandise and other specialty items from Disney Theme Park Merchandise, The Dream Store returns with something magical for Disney fans of all ages. This year, guests will discover whimsical assortments inspired by the Dapper Dan’s, Main Street, U.S.A., and iconic Mickey balloons on a variety of items including apparel, art and collectibles, accessories, pins, and more! The Dream Store is a Disney enthusiast’s dream come true. Highlights include:

  • Dapper Dan’s – This collection features a “Dapper Dress” from Her Universe along with adult T-shirts, a Spirit Jersey shirt, pins, plush, Funko POP figures, and much more
  • Mickey Balloons – Evoking the feeling you get as you stroll down Main Street, U.S.A., the Mickey Balloons lend their iconic look to an assortment that includes adult apparel, a Spirit Jersey shirt, skirt from Her Universe, hats, mugs, accessories, and more
  • Official D23 Expo 2019 Gear – Swing by to grab official 2019 D23 Expo gear and apparel including T-shirts, a Lounge Fly mini-backpack, hat, pins, and more!

Mickey’s of Glendale
Mickey’s of Glendale, the Walt Disney Imagineering store, returns with two stores for three days only for D23 Expo attendees at the Anaheim Convention Center:

  • Mickey’s of Glendale Main Store – Mickey’s of Glendale will feature exclusive merchandise designed by Imagineers, including hats, T-shirts, accessories, and more. Additionally, Guests will have the opportunity to shop limited-edition collectibles celebrating Walt Disney Imagineering’s heritage.
    • Attraction Quote T-Shirt Collection– An assortment of T-shirts that let fans celebrate the most iconic quotes from their favorite attractions through bold graphics.
  • Mickey’s of Glendale Pin Store – Disney pin enthusiasts will want to stop by the Mickey’s of Glendale Pin Store, which will feature a large assortment of limited-edition pins.

The merch that I’m curious about is what will Dream Store.  Why?  Because I like me some “Expo Exclusive” stuff and over the past five Expos it’s the only store I’m sure that I’ll get into.  I usually get an Expo shirt, but I’ll admit I’m not really excited about a black shirt.  I hope they have other colors.

 

While the Disney Store appears to have some nice items, I have yet to make it into that store…ever!  So, I’m not getting too excited about anything there.  If I manage to get into that store finally, I’ll worry about it then.

It’s nice to see that Mickey’s of Glendale is separating the store into a pin store and a store for everything else.  I’ve only gotten into that store once, so maybe this is the year I return.

While a lot of the merch looks nice…nothing right now is jumping out at me as a “must have.”  I’m sure I’ll buy something though.

The stores are very popular, so if you’re going to D23 Expo along with the panels, shopping is something you have to plan for and figure out when to try to get into whichever store you want to try to get into.

New Disney Stores Bring Theme Parks to Shoppers

Disney unveiled Tuesday a prototype for its re-imagined retail store — as well as the shopDisney e-commerce site, which was previously DisneyStore.com.

The online store will sell more products featuring popular classic Disney characters and those in the hit movies from Disney-owned Pixar, Marvel and Star Wars.

The revamped stores, versions of which are currently open in Century City and Northridge in California, Nagoya, Japan and Shanghai, will also show a live broadcast of the famous parades that take place at Disney parks and a digital fireworks display each night before they close.

Disney is also partnering with brands like Coach, cookware company Le Creuset, apparel companies rag & bone, Spyder and others to sell more products geared at older parents (like me) — and not just their kids.

Some of the new things you’ll find online beyond toys and stuffed animals? A Darth Vader toaster, a Captain America popcorn maker and Mickey Mouse skinny jeans.

“Disney stores around the world will also be incorporating more product for guests of all ages, beyond their traditionally child-centric assortment,” the company said in its release.

The media giant continues to mint money from its movie division, theme parks and consumer products.

So the revamped stores, which seek to capitalize even more on the success of its Disney princesses, Marvel superheroes and Star Wars characters, makes a lot of strategic sense.

From CNN Money

Disney Store to Unveil New Product Collections and Collectibles at D23 Expo 2017

Disney Store today announced the new collections and Limited Edition sets to launch at this year’s D23 Expo 2017, Disney’s ultimate fan event held at the Anaheim Convention Center July 14–16. The never-before-seen collections celebrate milestone anniversaries and everyone’s favorite Disney, Pixar, Marvel, and Star Wars characters.

D23 Expo 2017 attendees will be introduced to the new Disney Designer Collection and get a first look at the newest collections debuting at this year’s event, including exclusive Disney Store pieces from Her Universe, the Art of Snow White collection, MXYZ Vinyl Mini Blind Box Collectibles, and, for the first time ever, a D23 Expo Marvel collection from Disney Store.

In addition to the chance to shop special products not yet available to the general public, fans will have the opportunity to meet some of the artists and designers who created these exciting new collections.

Highlights of the collections include:

  • Disney Designer Collection: Formerly known as the Disney Fairytale Designer Collection, the Disney Designer Collection takes the classic assortment beyond the fairytale to tell the iconic stories of Disney’s legacy of film history and introduces three series: Fairytale Series, Folktale Series, and Pixar Animation Studios Series. Three of the new Limited Edition dolls will be available for purchase:
    • Fairytale Series: Pinocchio (limited to an edition size of 1,023)
    • Folktale Series: Mulan (limited to an edition size of 523)
    • Pixar Animation Studios Series: The Incredibles (limited to an edition size of 1,023)

D23 Expo attendees can also preview and pre-purchase a set of the five limited edition dolls releasing at Disney Store locations and DisneyStore.com September–November (each limited to an edition size of 6,000):

  • Fairytale Series: The Little Mermaid, Tangled, Robin Hood
  • Folktale Series: Moana, One Hundred and One Dalmatians
  • Disney•Pixar: In partnership with John Lasseter and the Pixar Animation Studios team, the Disney Store shop at D23 Expo will offer a special collection featuring some favorite Pixar characters.
  • MXYZ Vinyl Mini Blind Box Collectibles: The newest vinyl blind box collection features eight iconic characters in the Disney Store MXYZ art style—perfect for collecting and trading. Retailing at $5 each, the mini-sized characters come with a key chain attachment to personalize accessories, bags, and more.

Disney Store D23 Expo Star Wars Troopers

  • Star Wars: The Disney Store shop will feature Star Wars apparel, accessories, drinkware, and, of course, collectibles. Notable highlights of the assortment are the limited-edition Star Wars Elite Series Premium Action Figures, featuring iconic hero and villain duos: Princess Leia and Darth Vader; Rey and Kylo Ren; and Jyn Erso and Director Orson Krennic. Each duo retails for $79.95 and is limited to an edition size of 1,000.

Disney Store D23 Expo Oswald

  • Milestone Anniversaries: Disney Store will celebrate three milestone anniversaries at D23 Expo––Oswald the Lucky Rabbit’s 90th, Snow White and the Seven Dwarfs’ 80th, and Bambi’s 75th––each with a special assortment.
  • Disney Tsum Tsum: Disney Tsum Tsum fans will be delighted with a new limited-edition set released each day during D23 Expo.

Disney Store D23 Expo Minnie Signature Collection

  • Minnie Mouse Signature Collection: Spotted––a collection of apparel, accessories, and a limited-edition Minnie doll, looking stylish as always.
  • Marvel: For the first time ever, Disney Store will offer a Marvel collection at D23 Expo––featuring limited-edition collectibles, a pin set, lithograph set, and ornament set.
  • Her Universe: Ashley Eckstein, founder of Her Universe, created exclusive pieces for Disney Store that will be available for the first time at D23 Expo. The never-before-seen products are featured within the Minnie Signature, Star Wars, Pixar, and Marvel collections.

Don’t forget to grab your D23 Expo items made in partnership with D23 and Disney Store, which will feature items created just for the event.

StorePass tickets will be available beginning at 9 a.m. each day at the StorePass desk located adjacent to the StagePass distribution area in Hall A. The StorePass will provide Guests with a shopping experience timeslot, between 11 a.m.–5 p.m.

Disney Books
Purchase the latest best-selling books and D23 Expo-exclusive titles in the DCPI Pavilion and the Disney Dream Store, including select titles available for purchase only to D23 Expo attendees before they go on sale to the public this summer, including:

A Kiss Goodnight (Richard Sherman, Floyd Norman)
On sale August 22, 2017

Ink & Paint: The Women of Walt Disney’s Animation

Ink & Paint: The Women of Walt Disney’s Animation (Mindy Johnson)
On sale September 5, 2017

Oswald the Lucky Rabbit: The Search for the Lost Disney Cartoons (Dave Bossert)
On sale August 29, 2017

Art of Coloring: Tim Burton’s The Nightmare Before Christmas
On sale July 18, 2017

Want to meet some of the magic makers behind these books? Check out these signings:

Friday, July 14
Alex Hirsch, Rob Renzetti, Stephanie Ramirez, Gravity Falls: Journal 3 (12:30–1:45 p.m., Talent Central)

Daron Nefcy, Dominic Bisignano, Star vs. The Forces of Evil: Star and Marco’s Guide to Mastering Every Dimension (12:30–1:45 p.m., Talent Central)

Pam Brandon, Delicious Disney (3:45–4:45 p.m., Disney Dream Store)

Jessica Fuchs and Steve Thompson, Disney Folktale Series Artists (5 p.m., TBD)

Michael Singer, Disney Pirates: The Definitive Collector’s Anthology (5:30–7 p.m., Talent Central)

Mindy Johnson, Ink & Paint: The Women of Walt Disney’s Animation (6–7 p.m., Disney Dream Store)

Saturday, July 15
Pam Brandon, Delicious Disney (1:15–2:15 p.m., Disney Dream Store)

Ridley Pearson, Kingdom Keepers (4:15–5:15 p.m., Talent Central)

Victoria Saxon, Poster Art of Cars (4:15–5:15 p.m., Talent Central)

Jessica Fuchs and Steve Thompson, Art of Snow White Artists (5:30 p.m., TBD)

Dave Smith, Disney Facts Revealed (6–7 p.m., Talent Central)

Sunday, July 16
Dave Smith, Disney Facts Revealed (10–11 a.m., Talent Central)

Dave Bossert, Oswald the Lucky Rabbit: The Search for the Lost Disney Cartoons (1–2 p.m., Talent Central)

Marty Sklar, Vanessa Hunt, Maps of the Disney Parks (1:30–2:30 p.m., Talent Central)

Floyd Norman, A Kiss Goodnight (2:30–3:30 p.m., Talent Central)

YesterEars Vintage Apparel Collection Coming to Disney Parks Online Store on August 18th

Disney has announced a new vintage apparel collection called “YesterEars” coming to the Disney Parks Online Store on August 18. The name of this collection was inspired by a shop with the same name once found at the former Downtown Disney Pleasure Island. During the next three months, you’ll find limited release apparel inspired by classic Walt Disney World Resort attractions and locations. Here’s a look at what you will find from August 18-25, 2016 at DisneyStore.com/ParkEvents.

YesterEars - Dreamfinder

The first shirt in this collection is something from our childhood. Many of  fell in love with Dreamfinder and Figment when we first visited in the 1980’s or 1990’s. Many of wore a shirt with Dreamfinder and Figment on it during that first trip. Richard Terpstra recreated that exact ringer t-shirt!

Richard also designed this Raglan with artwork inspired by a Walt Disney World Preview Center advertisement. The Center was open from January 10, 1970, until September 30, 1971. At the location, guests could learn about the project firsthand through displays of models and drawings, and a short filmed presentation. There was also a snack bar and merchandise shop. The original Preview Center building can still be found on Hotel Plaza Boulevard near Disney Springs.

Finally, you can “seize the future” with this X-S Tech shirt inspired by ExtraTERRORestrial Alien Encounter. This classic Tomorrowland attraction was open from June 20, 1995 to October 11, 2003 in the Magic Kingdom. Housed in the Tomorrowland Interplanetary Convention Center was the laboratory of X-S Tech, a corporation from a distant planet intent on demonstrating its interplanetary teleportation apparatus. But the demonstration was marred by difficulties and an alien creature was accidentally teleported into the laboratory.

Disney to Discontinue Sale of Disney Dollars

Many of us have loved, collected and used Disney Dollars. For those unfamiliar, Disney Dollars are Disney’s paper notes that look like real money and feature characters such as Mickey Mouse, Goofy, Dumbo, and Tinker Bell on the front. They’re only good at Disney Parks and stores, making them essentially like gift certificates. According to multiple reports Disney will stop printing Disney Dollars on May 14th.

It’s truly the end of an era for Disney nerds. Printed as part of a brilliant marketing strategy, the notes were conceived as part gift certificate. The rise of gift cards and the general unpopularity of paper money in the digital age has de-facto made Disney Dollars obsolete. Disney staff were told earlier today, but the company has yet to make an official statement.

Disney Dollars were once so popular that they actually underwent similar anti-counterfeiting measures as regular American currency. Some examples of this include “microprinting, intaglio ink printing, serial numbering, and special material imprinting,” according to DisneyDollars.net, an online resource for the scrip. The bills also have a small amount of glitter on each one and even feature unique serial numbers. The currency is known for using intaglio steel engraving for high-quality printing and the use of 100 percent cotton paper to look and feel like real money.

Disney Dollars will continue to be accepted at Disney locations, since they have no expiration date. But unless you have hundreds of notes to unload you should probably just hold on to them for a bit. The resale market for even once-common Disney products can be pretty lucrative after a few years.

First introduced in 1987, Disney Dollars were a brilliant marketing strategy on Disney’s part. They were kind of like gift certificates posing as souvenirs. Taking home a Disney Dollar note not only gave kids something cool to hold on to, it gave them an incentive to bug their parents about visiting a Disney park again.

Disney Store to Unveil All-New Product Collections At D23 Expo 2015

d23expo_2015

Disney Store today announced the all-new collections and Limited Editions set to launch at this year’s D23 EXPO 2015, Disney’s ultimate fan event held at the Anaheim Convention Center August 14–16. Located within the Disney Consumer Products Pavilion at D23 EXPO, the Disney Store shop will feature new and exclusive products showcased throughout more than 3,000 sq. ft. of retail space. New items celebrating everyone’s favorite characters will be unveiled each day throughout the weekend.

In addition to offering attendees the chance to shop special products not yet available to the general public, fans will also have the chance to meet the artists and designers who created these exciting new collections and be treated to the official Disney Store opening ceremony on Friday, August 14. During the ceremony, a special attendee will be chosen to “unlock imagination” at 9 a.m. alongside some of Disney’s most famous characters.

D23 EXPO attendees will get a first look at collections making their debut at the event, including the next installment of the popular Disney Fairytale Designer Collection; a Limited Edition Doll Collection from ABC Studios’ television series Once Upon a Time; Toy Story20th Anniversary; and Disney Tsum Tsum.

Highlights of the new collections include:

  • Disney Fairytale Designer Collection – Happily ever after meets happily evil in Disney Store’s newest series of the Disney Fairytale Designer Collection being previewed at D23 EXPO. Featuring five sets of Limited Edition pairs, these collector doll sets were designed by Disney Store artists and carefully crafted to capture the beauty and romance of fairytale friends and foes.

    Available for the first time at D23 EXPO, guests can pre-purchase the complete set of five Hero/Villain pairs prior to the general public pre-sale beginning online Monday, September 14.

    Following the preview at D23 EXPO, the doll sets will be released and available for purchase in stores and online starting September 29, with a new pair released each week. Each set is limited to an edition of 6,000 globally and comes with a Certificate of Authenticity.

    This line expands into a collection of apparel, mugs, journals, home décor and more, available to the general public in stores and online on September 14.

  • Once Upon a Time – Continuing the ‘heroes and villains’ theme, Disney Store will introduce the Once Upon a Time Snow White and Evil Queen Doll Collection, available exclusively at D23 EXPO. Limited to an edition of 300, the doll collection, inspired by ABC Studios’ television series Once Upon a Time, brings to life the beauty, magic and charm of the iconic fairytale characters from the show.

    Exclusively for guests who purchase the doll set at D23 EXPO, Ginnifer Goodwin (Snow White) and Lana Parrilla (The Evil Queen) will be available for an autograph signing at the ABC booth on the D23 EXPO floor from 4 – 4:45 p.m. on Saturday, August 15. This special opportunity will be followed by the Once Upon a Time panel taking place in Stage 23 from 6 – 7 p.m.

  • Star Wars – Disney Store will launch an exclusive collection of Star Wars items at the EXPO on Friday, August 14. The collection will feature apparel, collectibles, and toys, including the Star Wars Elite Series, a new line of highly articulated and detailed die cast action figures, representing characters from Star Wars Episodes I-VI. The action figures will be sold individually at Disney Store locations beginning later this year; however, EXPO attendees have the opportunity to purchase the full set of Star Wars Elite Series action figures, which includes D23 EXPO-exclusive versions of R2-D2 and C-3PO.

    Additionally at the D23 EXPO, Disney Store will introduce Star Wars Legion Helmets, a series of eight vinyl collectible helmets inspired by the Star Wars Legion Helmet project launched in early 2014. Celebrating creativity and Star Wars, the project pulled together artists from across The Walt Disney Company, resulting in 300 stormtrooper helmets being transformed into diverse pieces of art, which inspired these collectible recreations – epic additions to every Empire.

  • Toy Story 20th Anniversary – In celebration of the 20th Anniversary of Disney∙Pixar’s Toy Story, Disney Store gleaned art from the adored film’s archives to illustrate the evolution of the beloved characters, Buzz and Woody. Featuring toys, collectibles, apparel and more, this collection will be released at the Disney Store shop at D23 EXPO on Friday, August 14.
  • Disney Tsum Tsum – All-new collections of everyone’s favorite stackable plush will be unveiled at D23 EXPO, with one releasing each day in limited quantities in mini, medium and large sizes. In addition, limited-edition mini box series – exclusive to D23 EXPO – will be released along with each collection, and a Mickey Mouse Tsum Tsum mini vinyl figure will be available for $5 with any purchase, while supplies last.

Also launching at D23 EXPO is Disney Store’s “Disney 3D Print Studio,” which offers fans the chance to personalize figures, including Marvel’s Iron Man, with their likeness through the use of facial-scanning kiosks. The figures ordered at the event will feature packaging unique to D23 EXPO.

New this year, in an effort to minimize wait times for guests, D23 is introducing StorePass at select D23 EXPO shopping locations, including the Disney Store shop. A limited quantity of StorePass tickets will be available starting at 10 a.m. on Friday, August 14, and while they last, at the StorePass desk located adjacent to the StagePass distribution area in Hall A. Guests can visit D23EXPO.com’s “Things to Know” page for more details.

The Disney Store shop at D23 EXPO can be found in the Disney Consumer Products Pavilion. Additional details and updates about Disney Store D23 EXPO events and activities will continue to be updated on www.D23EXPO.com, on Facebook, and Twitter @DisneyD23.

To find a local Disney Store, guests can visit www.DisneyStore.com/storelocator or call (866) 902-2798. Guests can also sign up for email alerts at www.DisneyStore.com/Updates, become a fan on Facebook www.facebook.com/DisneyStore or follow along on Twitter @DisneyStore.

Tickets for D23 EXPO 2015 are $74 for a one-day adult admission and $54 for children 3–12. Tickets for members of D23: The Official Disney Fan Club are $65 for a one-day adult admission and $48 for children. Multi-day money-saving tickets are also available. D23 Members can save as much as $112 off the price of admission, based on the purchase of four three-day tickets at the D23 Member rate. For more information on tickets and the ticket pricing structure for D23 Members and general admission, visit D23EXPO.com.

World’s Largest Flagship Disney Store set to Open in Shanghai on May 20th

shanghaidisneystore

The world’s largest flagship Disney store is set to open in Shanghai’s Lujiazui financial district on the afternoon of May 20.

More than 50 workers are now working in overdrive to complete construction of the establishment as half of the participating stores have already moved into the site, jfdaily reports.

The 5,000-square-meter Disney Store will feature a state-of-the art retail space and an outdoor plaza with Disney-themed landscaping, according to the Walt Disney China.

The actual retail space covers just one fifth of the area, and will offer Disney-related products, such as toys, clothes and accessories. The rest of the area will occupied by the outdoor plaza, with the capacity to host exhibitions and entertainment facilities.

“The flagship Disney store will feature the largest and most diverse collection of Disney products by local and international designers,” said Stanley Cheung, executive vice president and managing director of Disney China.

Visitors will also be able to track the progress of the currently under-construction Shanghai Disney Resort, which is scheduled to open in the first half of 2016.

D23 Fairytale Couples Sweepstakes

D23 Fairytale Couples

From Cinderella to The Princess and the Frog, Disney stories have come to epitomize fairytale romance, and now D23 Members can enter for a chance to win to a very special prize from Disney Store that beautifully captures the essence of “happily ever after”: a full set of Disney Fairytale Designer Collection dolls!

logo_dstore_presskit_logo_111313

One first prize winner will receive a full set of all five Disney couple dolls in the Disney Fairytale Designer Collection: Tiana and Naveen; Pocahontas and John Smith; Cinderella and Prince Charming; Mulan and Li Shang; and Briar Rose and Prince Phillip! These beautiful, limited-edition dolls will be signed by the Disney artists and designers who created them. Plus, five second prize winners will receive one of the five Disney couple dolls (second prize dolls will not be signed by artists).

Make sure to enter by noon on September 22! Click here for complete legal rules.

Visit DisneyStore.com to see more of the Disney Fairytale Designer Collection►

NOTE: NO PURCHASE NECESSARY. Sweepstakes begins at 12 p.m. PT on 9/8/14 and ends at 12 p.m. PT on 9/22/14. Open to all D23 Members, in good standing, in the 50 U.S. including DC, ages 18 and older. Only one entry allowed per D23 Member. Winners will be required to provide their D23 Membership number when accepting their prize. Click here for official rules, including full entry requirements and prize limitations. Void where prohibited.

Disney Store Installing NFC Readers Ahead of iPhone 6 Launch

Disney Store Logo

Disney is rumored to be in the process of installing NFC-reading payment systems in its Disney Stores ahead of Tuesday’s iPhone 6 launch.

It has been reported that Apple’s iPhone 6 will feature NFC technology when it’s unveiled on September 9th. This technology will permit Apple to enter the mobile payment race.

While it is not known for sure whether this is true for another day or so, an interesting report emerged from 9to5Mac over the weekend.

Apparently, Disney is in the process of fitting out its entire chain of retail stores with NFC payment equipment.

The fact that this comes mere days ahead of the iPhone 6 launch could be a mere coincidence, or that Disney responding to widespread tittle-tattle concerning the next iPhone’s capabilities.

It’s highly likely that Disney knows something that we don’t. The company has close and historic ties with Apple, with CEO Bob Iger sitting on the Apple board.

There are also reports that McDonalds has also begun fitting out some of its restaurants with NFC equipment, and an Apple push into mobile payments looks nailed on – if it didn’t already.

Interestingly, the report also claims that Apple is in the process of upgrading its in-store iBeacon technology, which enables company employees to pinpoint customers within their stores. These new models will be even more accurate, which will apparently be useful in securely accepting mobile payments.

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