Walt Disney World Introduces New Magic Bands

It’s been quite the year for MagicBands at Walt Disney World Resort, with the resort-wide rollout of the versatile and easily customizable MagicBand 2, the addition of the super convenient MagicKeeper accessories and an assortment of popular new limited and open edition designs. As Disney continues to expand this innovative wearable, we’re very excited to share a first look at two open edition MagicBands featuring new highly-requested colors that will soon be available for purchase online and wherever MagicBands are sold throughout the Resort.

The first new MagicBand is a solid-color millennial pink, the fashion-forward, trendy shade of pink that continues to grow in popularity. If you’re not familiar with this particular color, its hue is a delicate, softer pink, and we’re already hearing wonderful feedback from guests about this product. The band retails for $12.99 and will debut on Jan. 8. This new MagicBand color is a great addition to the already popular rose-gold Minnie Ears.

The second new color is brown and will first be featured in a fun new design starring the Seven Dwarfs from the Disney classic “Snow White and the Seven Dwarfs.” The design includes the whole gang – Bashful, Doc, Dopey, Grumpy, Happy, Sleepy, and Sneezy – as well as a few diamonds dug from their famous mine. Guests will have the opportunity to purchase this fun, new MagicBand, selling for $22.99, beginning today.

These colors join the new solid-color black MagicBand, which Disney released last month, offering guests even more choices for how they want to unlock the magic of their Disney vacation. As always, these MagicBands connect the vacation choices and purchases guests make in My Disney Experience – from effortless theme-park entry to Disney PhotoPass association, dining plan redemption, room entry and more. And as a reminder, with the MagicBand 2 design, you are able to remove the center icon to mix and match colors and create multi-color bands or take advantage of one of the MagicKeeper accessories to give you even more options on how to wear the magic.

From The Disney Parks Blog



New Retail MagicBand 2 and MagicKeepers Coming to Walt Disney World

On December 16, Disney will a release a limited edition retail MagicBand 2 that celebrates the 45th Anniversary of the “it’s a small world” attraction. This classic Magic Kingdom Park attraction opened in 1971. Presented in a decorative box, the MagicBand 2 will have an edition size of 2,500.


Retail MagicBand 2 and MagicKeepers Coming to Walt Disney World Resort

On December 19, Disney will introduce two retail MagicBand 2 designs for 2017. These designs incorporate the dated 2017 program artwork you will find on select merchandise items in the coming year.

Retail MagicBand 2 and MagicKeepers Coming to Walt Disney World Resort

Finally, Disney is giving us a preview of new MagicKeepers for guests who prefer an alternative way to wear their MagicBand 2. MagicKeepers will include two Mickey Mouse and Minnie Mouse-themed lanyard clips and a carabiner. The images above show how MagicKeepers will be sold (without a removable icon) and how they appear with removable icons.